top of page
Home
About
Contact
More
Blog
Glossary
More
Use tab to navigate through the menu items.
Log In
Get Started
The MedTech Collective
Community. Curated.
Glossary of Common Terms
Sales, Marketing, & Operations
Gategory
Related Terms
Return To Glossary's Main Navigation
A/B Testing
Learn More
Active Selling Cycle
Learn More
Awareness Campaigns
Learn More
Buyer Persona
Learn More
Close Rate
Learn More
Consultative Selling
Learn More
Cost of Customer Acquisition (CAC)
Learn More
Customer Journey Mapping
Learn More
Customer Relationship Management Software (CRM)
Learn More
Decision-Making Unit (DMU)
Learn More
Digital Advertising
Learn More
Field Sales Representative
Learn More
Group Purchasing Organization (GPO)
Learn More
Inflection Point
Learn More
Key Opinion Leader (KOL)
Learn More
Lead (Sales & Marketing)
Learn More
Lead Scoring
Learn More
Market Segmentation
Learn More
Multi-Channel Marketing
Learn More
Niche Market Analysis
Learn More
Off-label Promotion
Learn More
Pipeline Management
Learn More
Purchase Order (PO)
Learn More
SWOT Analysis
Learn More
Sales Funnel
Learn More
Scalability Planning
Learn More
Serviceable Addressable Market (SAM)
Learn More
Stakeholder Analysis
Learn More
Total Addressable Market (TAM)
Learn More
Value-Based Procurement
Learn More
Account-Based Selling
Learn More
Advertising & Promotion
Learn More
Brand Positioning
Learn More
Channel Sales
Learn More
Competitive Analysis
Learn More
Content Marketing
Learn More
Cross-Selling
Learn More
Customer Lifetime Value (CLV)
Learn More
Deal Pipeline
Learn More
Demand Generation
Learn More
Enterprise Sales
Learn More
Go-To-Market Strategy
Learn More
High-Touch Sales Model
Learn More
Inventory Management System
Learn More
Key Performance Indicators (KPIs)
Learn More
Lead Conversion Rate
Learn More
Market Access
Learn More
Market-Qualified Lead (MQL)
Learn More
Net Promoter Score (NPS)
Learn More
Objectives & Key Results (OKRs)
Learn More
Patient Education Materials
Learn More
Product Positioning
Learn More
Reimbursement Strategy
Learn More
Sales Enablement
Learn More
Sales Qualified Lead (SQL)
Learn More
Search Engine Optimization (SEO)
Learn More
Serviceable Obtainable Market (SOM)
Learn More
Strategic Partner
Learn More
Value Proposition
Learn More
Return To Glossary's Main Navigation
bottom of page
